"Melts in your mouth, not in your hands." "You're in good hands." "The king of beers." Memorable taglines like these aren't created in an instant. Though they sound simple, chances are people spent ...
When you hear, “You’re in good hands,” you know it's Allstate Insurance's message. If someone refers to, “The ultimate driving machine,” you'll understand they are talking about BMW. And when you ...
Editor’s Note: This article was written by Ross Kimbarovsky. Ross is the co-founder of crowdSPRING, an online marketplace for creative services ranging from graphic, web and industrial design to ...
According to Toronto Marketing Blog it’s, “a short phrase that communicates the highest priority message about your brand identity, in an evocative manner. It presents a valuable opportunity to ...
Leave a Future,’ the University of Minnesota's new tagline, leaves a lot to be desired by failing to speak clearly to anyone.
Tagline: "They're Walking Our Streets" Tagline: "The first casualty of war is innocence." Tagline: "There are 3.7 trillion fish in the ocean, they're looking for one." Tagline: "There's No Place Like ...
Last month GE Appliances unveiled its new tagline: good things, for life. The new tagline is meant to be a modern expression of the iconic GE Appliances brand and its announcement came nearly one year ...
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