Alexa+, the next-gen version of Alexa, is free for Prime members and is already seeing a 3X increase in Alexa+ assisted ...

Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...

Would you pay more for the ‘World’s best’ personal assistant, or get by with a free one that targets you with ads? Would you pay more for the ‘World’s best’ personal assistant, or get by with a free ...

Add Yahoo as a preferred source to see more of our stories on Google. Amazon released a new Super Bowl commercial featuring Chris Hemsworth and Elsa Pataky to introduce Alexa+, underscoring how the ...

It’s the end of another quarter, which means it’s time for yet another earnings call with concerning ideas for generating more revenue. This time around, it's Amazon CEO Andy Jassy, who told ...

Amazon Could Put Ads in Your Alexa+ Conversations Amazon CEO Andy Jassy told investors that users' conversations with Alexa+ could become 'a lever to drive revenue,' though he didn't spill many ...

Chris Hemsworth can think of many ways AI can go off the rails within his home. In Amazon's 60-second Super Bowl ad, "Alexaaaa+," the actor hypothesizes all of the ways that AI-more specifically ...

In a new Amazon Super Bowl commercial, Chris Hemsworth teams up with Elsa Pataky to introduce the upgraded Amazon Alexa, called Alexa+, giving major ultron vibes. The commercial turns AI fear into ...